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Archive for August, 2015

Aug 24
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Proposed Changes to Pharmaceutical Advertising Could Eliminate Lengthy Disclaimers

Proposed Changes to Pharmaceutical Advertising Could Eliminate Lengthy Disclaimers   No matter the medication or the disease, all pharmaceutical advertising stands out for one telltale characteristic – the long, detailed list of medical information outlining the health risks and side effects of the advertised drug. The Food and Drug Administration is now weighing changes to direct-to-consumer pharmaceutical […]

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Aug 14
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Generating Your Brand’s Identity

Generating Your Brand’s Identity   If you are a business owner or a business manager, you are likely being faced with a challenge of bringing in more revenue. You are also probably challenged with improving your profit as best you can. Waiting to see good results can certainly be stressful and difficult. The results of […]

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